Roseanne and the dangers of social media controversy
Roseanne Barr has seen her TV show cancelled after making racist comments on Twitter. However, she isn’t the only person to see the consequences of social media controversy. The big celebrity news of the last [...]
Start-up social media – why not to copy big business
It can be tempting to draw inspiration from the biggest names in your field, but when it comes to marketing you need a completely different playbook for start-up social media. There is no rulebook when [...]
How to identify trends on social media
If you’re trying to promote your business, it can be useful to comment on the latest social media trends. However, in order to do this, first you have to learn how to identify them. A [...]
Visual social media – does it impact shopping habits?
Pinterest, Instagram and other visual social media have been rising in popularity for a while, but how are they changing the way we shop online? Human beings are visual creatures, and seeing something attractive is [...]
Kids for Privacy fights for social media child safety
The Kids For Privacy campaign has identified over 100 hashtags that could be putting children in danger, and aims to help parents be more careful about social media child safety through what they share online. [...]
Vero – what is it and why is everyone talking about it?
There’s a new app making waves in the social media world but what do you need to know and should you get on it? Vero is a brand new app that has seemingly come from nowhere. [...]